Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing)

Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing)

Michel Wedel, Wagner A. Kamakura


Market.Segmentation.Conceptual.and.Methodological.Foundations.pdf
ISBN: 0792386353,9780792386353 | 382 pages | 10 Mb


Download Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing)



Market Segmentation: Conceptual and Methodological Foundations (International Series in Quantitative Marketing) Michel Wedel, Wagner A. Kamakura
Publisher: Kluwer Academic Publishers